LiveScore Bet Berbatov Campaign

After signing Dimitar Berbatov as European Brand Ambassador, LiveScore Bet were keen to incorporate him into their current advertising campaigns.

This consisted of social videos, html display banners and some rich media placements, all of which were animated formats. Whilst a photoshoot had taken place for an earlier campaign with Berbatov for Bulgaria, there weren't any video assets to use.

Fortunately there were sequences of images available, which gave me the idea to use them in a picture flick-book style. Once I'd decided on this look I used other effects to further enhance this aesthetic giving it an intentional feel, then it was just a case of a hand swap here, a body swap there and a few other bits of fiddling in Photoshop to help it all flow together nicely and it was good to go.

Category: Motion Graphics

Skills: Illustrator, After Effects, Photoshop